Ever buy something and realize there were things you wish you knew before you handed over your credit card?
Maybe you wish you knew that those “comfy” shoes in the store would destroy your feet if you wore them out on the town all night. Or that you were going to score your dream job and need to commute 50 miles to work each way just a few months after you signed a new car lease with 10,000 miles per year.
It stinks, right?
Unfortunately, this can happen during the software buying process, too — and the price tag can be pretty high.
Fortunately, you’ve got some help. Jenifer Kern, VP of Marketing at Celerity (a HubSpot customer), is joining us for a live webinar on Tuesday June 23 at 12 p.m. EDT to share all the things she wishes she knew before she bought marketing automation software.
In her time at Celerity, she has evaluated many of the major marketing automation platforms and purchased and implemented two different systems. She also has built the marketing team from the ground up, and used various digital marketing strategies to drive lead generation and 30% increased profit margins for the company.
Jenifer will share key things you consider before you purchase marketing automation software and give some tips on navigating both the implementation process and the process of switching systems within your organization.
She will also be joined by Kyle McKay, HubSpot’s Head of Market Intelligence. He spent years helping companies implement various marketing automation systems and CRMs.
If you’re thinking about buying or switching your marketing automation system, you won’t want to miss this webinar. Register for the webinar here.