The Critical Importance of Customer Onboarding

mn-customer-onboarding

So many businesses focus solely on getting the sale, but as far as the customer is concerned … the sale is just the beginning.

What comes next can make or break not just that one customer relationship, but the future viability of your business as a whole.

In this episode of The Mainframe, Chris Garrett and Tony Clark reveal:

  • Why your onboarding process is as important, or maybe more, than your sales process
  • The impact that good and bad onboarding processes have on your business
  • Why you should go beyond merely delivering your product to a customer, and focus on the user experience he has
  • What to do to create a fantastic onboarding experience, and which elements can be automated

Click Here to Listen to

The Mainframe on iTunes

Click Here to Listen on Rainmaker.FM

About the author

Rainmaker.FM

Rainmaker.FM is the premier digital marketing and sales podcast network. Get on-demand business advice from experts, whenever and wherever you want it.

The post The Critical Importance of Customer Onboarding appeared first on Copyblogger.

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